Top 4 Tips for Hiring the Right Web Design Agency
Whether you are starting an online store or simply want to have a blog, the success of your website will depend greatly on its design. Unfortunately, many professionals and business owners do not fully understand the impact of good web design.
Why Good Web Design is Important
An online study on design elements of websites and factors that influenced the trust of users revealed surprising facts about just how powerful content is in building trust amongst web users. When users were asked to describe the factors that led to their mistrust for websites, 94% of their comments were directed at the design of the website. Only 6% of the comments were directed at any specific content on the websites.
If you’ve been ignoring good web design, you need to change your priorities.
Choosing a website design agency
Now that you understand just how important it is to have good web design, you need to identify an agency that will give you the results you’re looking for. The following are key points to keep in mind in your search.
- A good track record
Don’t go for trial and error. Your website is too important to take a risk. Go with an agency that has a good track record. They should provide you with a portfolio or case studies that you check out. This will give you an opportunity to judge their work and see if they are a good fit. Are their websites user-friendly? Do their designs appeal to the target audiences? Have they designed for companies in your field?
Any good web design agency will provide you with testimonials from clients. Don’t take their word for it. Go a step further and contact their clients to check if their testimonials were real.
- Available to finish the assignment
It’s important to ensure that the agency is available to complete the assignment. While a busy agency is a good sign, they shouldn’t be too busy to attend to your project. Ask what their turnaround time would be.
Another good way to gauge the availability of the agency is their response to your queries. How fast do they respond to emails? Do you deal with the same person every time you contact them about your project? Will they assign you a project manager? Will they provide you with regular reports throughout the project?
- Terms and conditions
Go through their terms and conditions for their services. Do they have any hidden charges? How are payments made? Do they charge for updates to the project? Do they offer maintenance services at an extra fee? Do they back-up files? Do they hand over the website after the project is completed? Will they reserve rights on the design of the website?
Ensure that all charges are made clear in an itemized quotation. You should also ensure that you’re clear on their terms of service.
- Capabilities and other services
What are the other services offered by the agency? for example offers more than web design. Although you may only be interested in web design, it is important to consider services for the future such as online marketing. Ensure that the agency offers a wide variety of services.
There are many web designer residents recommend. But you need to choose the correct one based on what we have suggested above.